RC018 Shifting Recruitment and Enrolment to the Virtual Space with Peter Curran

Peter Curran, Associate Head of School, and Dean of Admission at Blair Academy. He joined the faculty at Blair in 2011 following four years as the Dean of Students at Fountain Valley School in Colorado Springs.

He completed his undergraduate work in History and French at Bowdoin College in 2001, and earned his M.Ed in Higher Education Administration at Harvard Universities graduate School of Education in 2005.

During his time at Blair, Peter also served as, Dean of Students, Dean of Admission, English Teacher, and Assistant head of School for Enrolment and Communications.

Peter Curran joins us this week to discuss the shift in the recruitment and enrolment process from in-person to virtual.

"I'm a big believer in really showing your authentic and true self, and sharing that with all constituencies, parents, perspective parents and alumni, that is your best way to keep folks engaged."

- Peter Curran

"It's not about the slick, really well done VR tour, it's "Hey, I'm going to use my phone to show you my room, look around"...Those are the human moments you want through this virtual medium."

- Peter Curran

This week on the Roll Call Podcast:

• The state of admissions at Blair and across the U.S.
• Virtual recruitment and admissions
• Hybrid options
• Changes in operations
• Engaging with alumni
• Finding the new balance
• What does the recovery period look like?
• New priorities
• Making a connection, and building trust online

Resources Mentioned:

• Balir Academy
• Kiss, Bow or Shake Hands

This episode is sponsored by REACH Boarding

This episode is sponsored by REACH Boarding, an award-winning, feature-rich boarding school management tool used by over 400 schools in five continents to manage risk, increase efficiency, and improve communication in boarding school management.

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