Fully Alive

Shifting Your Focus from Getting to Giving: Communicating and Providing Value with Bob Burg

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On this week's episode, Monica Edwards interviews author, leader and advocate Bob Burg. For 30 years he’s helped companies, sales leaders, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals. He is best known for his book Endless Referrals, it’s his business parable, The Go-Giver (coauthored with John David Mann) that captured the imagination of his readers.

During their time together, Monica and Bob discuss the following:

  1. Shifting your focus from getting to giving
  • Communicating and expressing your highest values to help others
  • Leading and selling with integrity and purpose
  • Making life better for yourself and others through the value your bring
  • Growing through personal development and conscious entrepreneurship
  • Establishing healthy boundaries for giving

    • This is for anyone who is searching for their noble purpose and wanting to make a difference. 

    Learn more about Bob here.

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    Fully AliveBy Mary Meduna-Gross, Ph.D.
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