Ecommerce Marketing School

Shipping During COVID-19 (with ShipBob CMO Casey Armstrong)


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While we're living in tough times right now, the future has never looked brighter for ecommerce brands. Casey shares:

  • The most surprising industry they’ve seen a surge in recently.
  • Why they’re still shipping non-essentials. 
  • The right time to think about outsourcing your fulfillment.
  • How Organic Olivia and Supply have shifted their approach in creative ways.

Show Notes & Links:

  • [1:07] How they rallied cross-functionally to get their trends page live in one day.
  • [8:52] When to bring on ShipBob.
  • [15:06] What does the future of ecommerce look like?
  • [17:58] Why their team has put their KPIs on the back burner.
  • [24:45] Brands that have done a good job pivoting.
  • [26:55] What the ShipBob marketing team looks like.
  • Shipbob Trends
  • Casey Armstrong on Twitter
  • Get in touch with Casey
  • Join Casey’s Masterclass
  • Dave Gerhardt on Twitter
  • The Ecommerce Marketing Show Home
...more
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