While it’s great to have a professional videographer to shoot your videos, it’s not always possible, even necessary, or even in the budget, especially at a moments notice. Sometimes it’s just best to shoot on your phone.

Here’s a quick and easy tip from Impulse Creative’s Dan Moyle: turn your phone sideways when you shoot. This way, your video will appear widescreen for viewers—just like it does on a widescreen TV.

This is a simple tip, but it can transform your content for the better, making it appear more accessible (as well as easier on the eyes).