Inside the Click

Shop with your Amazon account on Instagram, Morgan Stewart McGraw's Influence, Instagram bonuses are back, How much brands will Pay Influencers - Five on Friday Influencer News

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Welcome back to our Five on Friday Series where each Friday you get Creator Economy news in 5 minutes.

In today's edition:

  • Meta announced that they’re testing an invite-only holiday bonus that rewards creators for reels plays and photo views on Instagram.
  • CreatorIQ has revealed how much brands are actually willing to pay influencers for sponsored posts on Instagram as part of their 2024 influencer marketing trends report.
  • The TIk Tok creator fund coming to a close after 3 years
  • The Wall Street Journal wrote about Morgan Stewart McGraw’s influence.
  • Meta and Amazon are teaming up on a new in-app shopping feature on Facebook and Instagram.

Sources

https://about.fb.com/news/2023/11/giving-creators-more-ways-to-earn-money-on-facebook-and-instagram/

https://adage.com/article/datacenter/what-brands-are-actually-willing-pay-instagram-influencers-datacenter-weekly/2526861

https://www.businessinsider.com/tiktok-end-creator-fund-after-three-years-influencers-mr-beast-2023-11

https://www.businessinsider.com/tiktok-end-creator-fund-after-three-years-influencers-mr-beast-2023-11

https://www.wsj.com/style/fashion/morgan-stewart-mcgraw-renggli-clothing-852ce830

https://techcrunch.com/2023/11/09/meta-and-amazon-team-up-on-new-in-app-shopping-feature-on-facebook-instagram/

You can find our daily quick influencer updates here (and you can subscribe to get emails straight to your inbox!): https://insidetheclick.substack.com/s/tldr

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