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What's the biggest problem in Partner Management?
On the TAP, we often ask our guests what the biggest problem in the field is. So we thought it wouldn't be a bad idea if we also talked a little bit about the challenges that we believe to be the most interesting ones. of steam has not always set the direction or the pace of change that the company that it belongs to is driving. And that places the partnership steam in an interesting position where it needs to drive change that it hasn't selected and in many ways does not control. that it hasn't selected and in many ways does not control.
How do you deal with that?
By Andrey Lipattsev, Maryna PliashkovaWhat's the biggest problem in Partner Management?
On the TAP, we often ask our guests what the biggest problem in the field is. So we thought it wouldn't be a bad idea if we also talked a little bit about the challenges that we believe to be the most interesting ones. of steam has not always set the direction or the pace of change that the company that it belongs to is driving. And that places the partnership steam in an interesting position where it needs to drive change that it hasn't selected and in many ways does not control. that it hasn't selected and in many ways does not control.
How do you deal with that?