<p>With so much digital marketing data at your fingertips, it is easy to spend too much time on what is easy to grab and not enough time on what needs to be analyzed. Hear misconceptions digital marketers have and advice to guide measurement tradeoffs.</p>

With so much digital marketing data at your fingertips, it is easy to spend too much time on what is easy to grab and not enough time on what needs to be analyzed. Hear misconceptions digital marketers have and advice to guide measurement tradeoffs.

Should I Measure This? with Tim Wilson

<p>If you are a marketer in a technical company, this podcast is for you. On each episode, host, author, and TREW Marketing CEO Wendy Covey will breakdown an industry trend, challenge or best practice in marketing to engineers and like-minded technical buyers. You'll meet colleagues and industry friends who will stop by to tell you their stories along the way. Learn B2B content marketing strategies and tips to build trust and grow your business with technical content. Visit trewmarketing.com/podcast for show notes, resources and to subscribe so that you'll never miss an episode.&nbsp;</p>

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If you are a marketer in a technical company, this podcast is for you. On each episode, host, author, and TREW Marketing CEO Wendy Covey will breakdown an industry trend, challenge or best practice in marketing to engineers and like-minded technical buyers. You'll meet colleagues and industry friends who will stop by to tell you their stories along the way. Learn B2B content marketing strategies and tips to build trust and grow your business with technical content. Visit trewmarketing.com/podcast for show notes, resources and to subscribe so that you'll never miss an episode. 

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Should I Measure This? with Tim Wilson

Should I Measure This? with Tim Wilson