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I hate to answer a question with a question, but are you focused on local businesses?
If so and the size of your market can't support your business then focusing on a specific industry may be too restrictive.
For more on exploring your market and the industry head on over to read, listen and explore the Step By Step Guide to Specialization
Ā
On the flipside, if you can have a handful of outstanding, recurring, residual clients in a specific industry that support your business, you can charge a premium for those services.
By Jason Resnick5
99 ratings
I hate to answer a question with a question, but are you focused on local businesses?
If so and the size of your market can't support your business then focusing on a specific industry may be too restrictive.
For more on exploring your market and the industry head on over to read, listen and explore the Step By Step Guide to Specialization
Ā
On the flipside, if you can have a handful of outstanding, recurring, residual clients in a specific industry that support your business, you can charge a premium for those services.