In this episode of Founders Weekly, Heini and Theis explore the challenges founders face in choosing which startup ideas to pursue, focusing on the concept of spin-outs—transforming strong ideas into independent companies. Guest Ola Sars, founder of Soundtrack Technology, offers insights from his journey spinning Soundtrack Technology out from Spotify, discussing the importance of maintaining focus, securing funding, and navigating platform dependency risks. The conversation also covers the complexities of licensing in the music industry, the benefits of being an agile company, and the necessity of achieving product market fit. Sars highlights the significance of discipline, knowing when to pivot, and addressing emerging trends in the B2B music sector.

Host: Heini Zachariassen

LinkedIn: https://www.linkedin.com/in/heini/

Co-Host: Theis Søndergaard

LinkedIn: https://dk.linkedin.com/in/theissondergaard

Guest: Ola Sars

LinkedIn: https://www.linkedin.com/in/ola-sars

Soundtrack Technology: https://www.soundtrackyourbrand.com/

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