When NFTs first popped onto my radar in late 2019, my initial reaction was...

I didn't "get" them, so I didn't think much about them.

In early 2021,  we partnered with a client to create a strategy to launch an NFT project.

The client project forced me to dive deep into the world of NFTs are understand them.

I came to the realization that NFTs are something we all have to pay attention to.

Especially as marketers and business owners - NFTs have already impacting our industry.

NFTs can be a little scary because of how unnatural they feel...Both the technology and why people are paying so much money for a JPEG.

The truth is once you can wrap your head around NFTs, they're not overly complicated. In fact, they're incredibly simple.

To make things easier for you, we put together a video walking you through why NFTs are so important right now, and 6 use cases of NFTs being used in marketing right now.

I promise, if you listen to this episode you'll not only feel better about NFTs, you're going to be excited about them.

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