It happens all the time—buyers feel guilty not using a friend, uncle, or fraternity brother as their realtor. But when it comes to one of the biggest financial decisions of your life, is loyalty really the best strategy?

In this episode of Ladies Who List, we talk about why working with an agent who knows the market inside and out can make or break your deal. From navigating multiple-offer situations to reading the seller’s priorities and presenting a polished, professional offer, the right agent knows what levers to pull—and when.

We share real stories of sellers who chose offers for reasons beyond price, why connections and experience matter, and the key questions you should ask before hiring an agent.

Bottom line: who you work with matters. Don’t let guilt cost you the home of your dreams.