Today, I’m training on the nuances of specializing and niching in your business. It's more than just semantics; it impacts every aspect of your business, from your marketing efforts to the clients you serve. I'll walk you through real examples and share the benefits of each approach, culminating in my personal favorite - a "specialized niche" business model.    Ready to go deeper with me? There are 3 ways we can work together: ​1:1 Coaching (

616: Should You Specialize and/or Niche Your Business?

Host Natalie Eckdahl, MBA is a coach to high performing women. She is married with three children ages 7-20. Natalie helps women entrepreneurs own their role as CEO through her business trainings, on air coaching calls and expert interviews. Learn how to master your mindset, grow as a leader, refine your strategies, build your team and gain visibility in your industry. Natalie is also an expert in outsourcing at home and at work.

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Do you compare yourself to other entrepreneurs and find that sometimes you don’t measure up? I’m here to remind you that it’s normal. Everyone is a bit of a mess, and that’s okay.  This episode will inspire you to embrace where you're at, love your business, and take decisive action. Tune in for a dose of empathy, gratitude, and a reminder that you are more than enough. P.S. Please share with another business owner who could use this message too! 

626: Everyone's A Mess

One of the most painful places to be in business is when you have lost all forward momentum.  You look at your pipeline for clients and it is empty.  This is especially challenging to navigate after you lose an important client, several proposals get rejected or it feels like everyone is 

625: Don’t Lose Momentum in Your Business

Let’s diagnose whether or not you have a sales problem in your service based business.  Sales is an umbrella term for a function in your business that has many facets. Are you struggling more to get leads or to convert leads you have into clients? 

624: Do You Have a Sales Problem?

The most common area new clients rank as needing 

623: Do You Have a Marketing Problem?

The fresh energy of Spring is blooming all around me and it has made me excited to set some very big goals for 

616: Should You Specialize and/or Niche Your Business?

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