The Sales Engagement Podcast

Show Me the Money!: A Journey Through the Sales Cycle

12.13.2021 - By OutreachPlay

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Is there a more iconic line than Jerry McGuire screaming into the telephone:

“SHOW ME THE MONEY!”

For every sales organization out there, for as much as we talk about culture and charisma, at the end of the day, our aim is to close deals for our company, and to get those customers to show us the proverbial money.

Which is why on this episode of the Sales Engagement podcast, we sat down with Oyin Bamgbose, VP of Sales at Infinity, for a conversation all about the sales cycle, and more specifically, understanding the target addressable market.

Some things we talked about:

The sales cycle as a whole

Understanding the target addressable market

Creating a culture around closing deals quickly

The challenges of getting everybody on the same page

The biggest time waster when it comes to the target addressable market 

For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website.

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