This Episode reviews The Statement of Cash Flow Financial Report. This report could be the most important one we have looked at since CASH is least subject to estimates and assumptions and critical to keep your business afloat.

Profit reported on the Income Statement is a PROMISE, and contains estimates, assumptions, and adjustments, not MONEY coming in! You need Cold Hard Cash to pay yourself and your employees, buy supplies along with investing in equipment!

CASH is different. With CASH you are indirectly examining the Bank Account of the Firm. CASH is the number least affected and influenced by the Art of Finance. CASH is a reality check.

PROFITS do not equal CASH!

PROFITS aren’t REAL MONEY. CASH IS!

Tune in here to learn more!

"Show me the Money!"