A copywriter by trade, Steffan is perhaps best known for his provocative and iconic work on Altoids, The Curiously Strong Mints.  Early in his career, Steffan co-wrote “Not your Father’s Oldsmobile,” which became a part of popular culture.

Currently, Steffan is Executive Creative Director at gyro, San Francisco responsible for elevating the creative product across a broad range of B2B and technology clients.

Steffan is immersed in new media platforms. His blog, Gods of Advertising is a must-read in Adland. http://godsofadvertising.wordpress.com/

He’s the recipient of advertising’s most prestigious awards, including the Kelly Award for best print campaign in America and gold and silver Lions from Cannes.

In addition to his much-awarded screenplay, “Belzec: The Made Undead” Steffan has written three novels, all of which are available via online booksellers.