If you already service lawns but aren't offering aeration and overseeding, you could be leaving significant revenue on the table. In this episode, Mike explains why it's an excellent add-on service, how it strengthens customer relationships, and how it can fill your schedule heading into fall. He also breaks down exactly how to get started, from choosing equipment and pricing jobs to marketing the service and managing customer expectations.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

Heading to Equip Expo for the first time? Don't walk into one of the industry's biggest trade shows without a plan. Mike shares ten practical tips to help you navigate the show floor, maximize the outdoor demo yard, meet the right people, avoid common mistakes, and turn your trip to Louisville into real value for your business.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

Back-to-school season isn't just for the kids, it's also the perfect time to reset your business. In this episode, Mike shares a few things every business owner should review, from reviewing your financial report card and cleaning up operations to improving your marketing, sharpening your skills, and preparing for the end of the year. If your business has fallen into summer mode, this episode will help you refocus, rebuild momentum, and finish the year strong.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

What should you do when a customer complains, leaves a negative Google review, or disputes a charge after the work was completed? Mike discusses how business owners can respond professionally, document their work, protect their reputations, and determine when to fix the problem, issue a refund, or stand their ground.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

A great meeting, event, or introduction can open the door, but the follow-up is what turns that opportunity into real business. In this episode, Mike discusses the momentum created by the recent ROPED event, Coastal Fertilization's expansion into North Jersey, and the new opportunities developing with landscapers, colleges, public agencies, and industry partners. He also shares practical lessons on staying professionally persistent, creating clear next steps, building the right team, and following up without becoming annoying.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

We're recapping an incredible ROPED event that brought together landscaping professionals, business leaders, Kress leadership, and people interested in the future of outdoor power equipment. I share the biggest takeaways from the day, the reaction to Kress commercial battery equipment and robotic mowing technology, and why seeing this equipment operate in person changes the entire conversation. We also discuss what we learned, the growing opportunities with landscapers and organizations, and what's next for ROPED as we help move the industry toward a safer, smarter, and more efficient future.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

Fall is coming, and now is the time to start filling the schedule. In this quick episode, I break down what we're doing to create urgency around aeration and overseeding, reconnect with existing customers, and keep new business flowing in.

I talk about why your current customer list is one of your biggest marketing opportunities, why you need to promote a service more than once, and how simple things like texts, emails, social media, and neighborhood marketing can make a huge difference.

Whether you're selling lawn treatments, aeration and seeding, or even trying to fill a live event, the lesson is the same: don't wait until you need the business to start asking for it.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

A lot is happening right now, so I wanted to jump on for a quick update. I talk about what's going on at Coastal Fertilization & Weed Control, the continued growth of Coastal of North Jersey, and what we're building with ROPED as we continue pushing battery-powered equipment and robotics into the commercial market. I also give a preview of our upcoming live Kress event here in New Jersey, bringing together landscapers and industry professionals to see the equipment, technology, and robotics firsthand.

Multiple businesses, a lot of moving pieces, and some big opportunities ahead. Here's a quick look at where everything stands and what we're working toward next.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

In this solo episode, I'm answering three of the business questions I get asked all the time: What's the best piece of business advice I've ever received? What would I do differently if I could go back and start over? And what do I believe about business today that I didn't believe 10 years ago?

I get into building a business that doesn't completely depend on you, thinking bigger sooner, investing in the right people and opportunities, and why relationships and reputation become more valuable the longer you're in business. No guest and no complicated format, just a quick conversation about some of the biggest lessons I've learned from actually building businesses.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More

In this episode, I sit down to talk about what we're building with ROPED and why our upcoming live event is about a lot more than just demonstrating equipment. We're bringing together landscapers, industry leaders, business owners, and the Kress leadership team to see firsthand where robotic mowing, battery-powered equipment, and the future of the green industry are headed. I talk about how the idea for the event came together, why we decided to host it in New Jersey, what people can expect when they show up, and why I believe getting contractors in front of this technology is so important. This is a behind-the-scenes look at building the event, building ROPED, and trying to help push our industry forward.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

ROPED on Instagramhttps://www.instagram.com/roped.us/

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

💵 Lawntrapreneur Academy Live (Nov 7-8, 2026) – Learn what's actually working from top-performing lawn care pros. Learn More

PermaGreen – Triumph Ride-On Spreader Sprayer Learn More