Simone Mitjans is the founder and CEO of the Ideal Client Marketing. She is the creator of The YBe² System. She is absolutely passionate about mentoring entrepreneurs and small business owners, to discover their business “It Factor” and apply authentic marketing strategies (because One Size Does Not Fit All!) As a result, they more attract ideal clients, make more money and enjoy more time off. She truly believes that once you know what to do, have support and a means for accountability your business success is inevitable.