Your Next Best Step

Simple + Obvious = Genius: Unlocking Sustainable Leadership


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Leadership doesn’t have to be complicated. In this episode ofYour Next Best Step, I sit down with Jay Adcock, a global coach and movement leader, to uncover why the best leaders lean into simplicity, curiosity, and consistency.

Jay’s story takes us from leaving the corporate world with a 100% pay cut to building a coaching movement that’s training thousands of leaders in nearly 100 countries. Along the way, he shares the lessons learned in South Africa, the power of asking better questions, and the importance of small, sustainable shifts that add up to massive impact.


This conversation is packed with real-life stories, practical frameworks, and timeless leadership wisdom to help you take your own next best step.


We explore:

  • Why Simple + Obvious = Genius is a game-changing leadership principle

  • How small shifts over time (the “2 Degrees Mindset”) create long-term transformation

  • What holistic leadership looks like (physical, emotional, social, spiritual)

    • Why the best leaders don’t have all the answers—they ask the best questions
    • and more!

  • Connect with us on Social Media


    Jay Adcock: @dblplayj | Email: [email protected]


  • Brek Cockrell: @brek_cockrell | Email: [email protected]


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    Your Next Best StepBy Brek Cockrell