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Title: Simplifying Complexity
Subtitle: How GoDaddy Met Its Customers' Unmet Needs
Author: Jim Champy
Narrator: Victor Bevine
Format: Unabridged
Length: 14 mins
Language: English
Release date: 05-12-10
Publisher: Audible Studios
Ratings: 2 of 5 out of 1 votes
Genres: Business, Career Skills
Publisher's Summary:
This Element is an excerpt from Inspire!: Why Customers Come Back by Jim Champy, available in print and digital formats.
Give your customers what they really want (and will pay for): simplicity! Bob Parsons is a true believer in making things simple for his customers - even if it means managing extraordinary complexity behind the scenes. At Go Daddy, Parsons' business model relies on the basics: Give customers feature-rich products, low pricing, and great support from real people located on-site and rigorously trained.