When baby boomer men re-enter the dating scene, they discover that the techniques they used back in the 20th century are now obsolete and ineffective. These single guys long to know what mature women want and they want to know how to get their "game "back. Boomer men also have a difficult time letting go of their past experiences, their sorrows, doubts, unrequitted loves, losses, fears, an insecurities. They are also afraid to love somebody again, and they are afraid of being loved back. But what would they do, who would they be, and what would their life be like if they were not afraid? Isn't FEAR the four-letter word when we mature? These are the questions relationship coach Barbara Kennedy, MPH, MSW, asks in her new dating and self-help guide written especially for mature men, called Baby Boomer Men: Looking for Love.