Planning your next big launch? 💭

Great timing! You’re in the right place.

I know launches could be scary and overwhelming. What if you fail? What if it doesn’t convert? What if it doesn’t reach your expectations?

But fret not—I’m gonna trade with you some valuable lessons I’ve gotten from my experience working with our clients in the agency 😉

In this episode of Marketing on Tap, I’m gonna deep dive into the nitty gritty of launches—what worked and didn’t work, what mistakes you could avoid, and some ideas you could use for your own launch.

🎧 Tune in as I break down the essentials for a successful launch!

Key Takeaways:

💡  The intricacies of doing a live masterclass and how to make it convert well
      ✅ Set your expectations — know the attendee drop rates and from there, understand when’s the best time to make a pitch
      ✅ Remember that the goal is to give value and then pitch — people will consistently show up in your masterclass when they get something essential from you
      ✅ Refine the process — rather than changing your strategy entirely, look at some areas that you can enhance, like increasing your ad spend or asking your target attendees to join a Facebook group
      ✅ Use FOMO as a tactic — tell your target audience that it’s their last chance to  get what you offer at a lower cost; the fear of missing out (and they’re really gonna miss out on something big) will make them want to join your masterclass

Connect with Jessica

• Facebook
• Instagram
• YouTube

Subscribe to the Marketing On Tap Podcast on Apple, Spotify, Google, Amazon, iHeartRadio or anywhere else you listen to and stream your podcasts.

Want to write a review on Apple Podcast? We’d love to know what you think about the show!