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Skale Co-Founder Jack O'Holleran Explains Why Blockchain Beats Mongo Or Oracle For Enterprise Usage
Jack O'Holleran is the co-founder and CEO of Skale Labs, a 5-year-old scaling solution provider that not only solves for Ethereum's slow settlement times but, for Skale's customers, also changes Ethereum's engagement model from a coin-operated pay-per-transaction approach to a subscription model similar to how other cloud-based SaaS offerings like Salesforce do business.
O'Holleran was at the Outer Edge LA 2023 Conference in Los Angeles where Blockchain Journal technical analyst took the opportunity to interview him. During the interview, O'Holleran talked about how blockchain solves enterprise business problems that cannot be as well-addressed by database-driven approaches like MongoDB or Oracle. Using a hypothetical sports team as an example, O'Holleran discussed how NFTs are a ready-made technology for customer engagement that cannot be duplicated with traditional database-driven loyalty solutions.
Such a team could issue NFTs as live, digital passports that automate different levels of fan engagement such as first access to season tickets, special merchandise, and in-person meetings with players. When presented to fans as NFTs, such benefits are more easily transferred to other fans in a way that the team can not only track what's happening on-chain, it can even programmatically profit from that downstream secondary market activity. On the customer side, fans have more control and can discover such a passport's chain of custody and trace its provenance to the team itself.
During the interview, O'Holleran recommends a simple three-step process for enterprises looking to embrace blockchain for certain use cases:
1. Understand how it is that open networks such as public blockchains can be utilized for those use cases (blockchain isn't for every use case and other solutions like Mongo still have a place in the corporate IT stack).
2. Design a detailed technical execution plan relying on external experts if necessary.
3. Build a compliance plan that can be adjusted according to the ever-shifting domestic and international regulatory perimeter around blockchain and cryptocurrency.
To watch the video version of this podcast or read its full-text transcript, go to:
https://blockchainjournal.com/interview/skale-cofounder-jack-oholleran-explains-why-blockchain-beats-mongo-or-oracle-enterprise/
The video can also be watched on Blockchain Journal's YouTube Channel at https://youtu.be/OhFKZk3mRDU
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By Blockchain JournalJack O'Holleran is the co-founder and CEO of Skale Labs, a 5-year-old scaling solution provider that not only solves for Ethereum's slow settlement times but, for Skale's customers, also changes Ethereum's engagement model from a coin-operated pay-per-transaction approach to a subscription model similar to how other cloud-based SaaS offerings like Salesforce do business.
O'Holleran was at the Outer Edge LA 2023 Conference in Los Angeles where Blockchain Journal technical analyst took the opportunity to interview him. During the interview, O'Holleran talked about how blockchain solves enterprise business problems that cannot be as well-addressed by database-driven approaches like MongoDB or Oracle. Using a hypothetical sports team as an example, O'Holleran discussed how NFTs are a ready-made technology for customer engagement that cannot be duplicated with traditional database-driven loyalty solutions.
Such a team could issue NFTs as live, digital passports that automate different levels of fan engagement such as first access to season tickets, special merchandise, and in-person meetings with players. When presented to fans as NFTs, such benefits are more easily transferred to other fans in a way that the team can not only track what's happening on-chain, it can even programmatically profit from that downstream secondary market activity. On the customer side, fans have more control and can discover such a passport's chain of custody and trace its provenance to the team itself.
During the interview, O'Holleran recommends a simple three-step process for enterprises looking to embrace blockchain for certain use cases:
1. Understand how it is that open networks such as public blockchains can be utilized for those use cases (blockchain isn't for every use case and other solutions like Mongo still have a place in the corporate IT stack).
2. Design a detailed technical execution plan relying on external experts if necessary.
3. Build a compliance plan that can be adjusted according to the ever-shifting domestic and international regulatory perimeter around blockchain and cryptocurrency.
To watch the video version of this podcast or read its full-text transcript, go to:
https://blockchainjournal.com/interview/skale-cofounder-jack-oholleran-explains-why-blockchain-beats-mongo-or-oracle-enterprise/
The video can also be watched on Blockchain Journal's YouTube Channel at https://youtu.be/OhFKZk3mRDU