In this episode, Michael Abney speaks with Giacomo Perazzo, founder of PickEat, a platform aimed at optimizing food and beverage ordering at events. They discuss the challenges of queues at events, the importance of understanding risk in startups, and the necessity of data-driven decision-making. Giacomo shares insights from his journey as a founder, including the transition from building a product to managing a business, and the importance of hiring the right people. The conversation concludes with thoughts on future challenges and opportunities in the event industry.