Sales enablement helps sales reps progress faster and overcome roadblocks to closing more deals. Sales enablement leaders are bridging the gap between sales and marketing ensuring knowledge about a customer acquired in the marketing department gets transfered to sales reps. What is the role of efficient sales enablement? In this episode you will listen to Jen Spencer, a VP of Sales and Marketing for SmartBug Media who is going to share her insights on approach to sales enablement from both sides - sales and marketing.

Download free materials to this episode: www.salesleaderstalks.com/podcast/how-effective-sales-enablement-helps-your-reps-reach-quotas