In the picturesque town of Mount Jackson, Virginia, a revolutionary initiative is buzzing with success, breathing new life into the local economy and community spirit. Under the stewardship of Town Manager Olivia Hilton and her dedicated team, the Mount Jackson Five program has turned entrepreneurial dreams into reality. On today's episode of The Valley Business Today with the SBA, host Janet Michael and cohost Carl Knoblock, the Virginia District Director for the Small Business Administration (SBA) explore the stories and the triumphs of this unique business incubation program.

Olivia's passion for community and economic development shines brightly. "Quality of life, parks, and economic development are what Mount Jackson sold me on," says Olivia. Her progressive approach and willingness to support local entrepreneurs have set the foundation for the Mount Jackson Five program. The essence of the Mount Jackson Five program lies in providing the tools and support necessary for small businesses to thrive. Through a combination of grants, mentorship, and networking, the program has fostered a diverse group of businesses poised for success.

1. Valley Trail Bike and Run: Pedaling Towards a Healthier Community

Founded by cousins Trey and Brice Nelson, Valley Trail Bike and Run is more than just a store. It's a hub for outdoor enthusiasts, offering biking and running gear, along with a full-service maintenance shop. The store's strategic focus on community integration and quality service is poised to fill a significant gap in the region's market for outdoor activities. "Our goal is to create a business community because it really wasn't quite here in Mount Jackson," says Olivia.

2. Jillian's Farmstead Kitchen: Homestyle Goodness

Jillian's journey to opening a brick-and-mortar storefront started with a pandemic pivot from in-home childcare to meal prepping and catering. Known for her scratch-made sourdough bread and family-style meals, Jillian's Farmstead Kitchen is a culinary haven. Emphasizing community connection, the kitchen plans to offer catering, pick-up meals, and a welcoming spot for locals. "Having friends and family come to help has been amazing," Jillian shares.

3. Wild Child Museum and Menagerie: Where Learning Meets Play

Rosie Lynch's Wild Child Museum and Menagerie is set to become Shenandoah County's ideal destination for indoor play and outdoor exploration. Focused on fostering a connection to nature, the museum aims to meet families' biological, socio-emotional, and intellectual needs. Rosie's adaptability and partnership with local institutions, like CREW, are vital for the project's success. "The teamwork that the town had was helpful because we had this dream," Rosie highlights.

4. Hero's Journey Card Shop: Building a Community One Card at a Time

Anthony High's Hero's Journey Card Shop, co-owned with his future brother-in-law Ethan, is envisioned as a hub for card enthusiasts. Offering a space for trading card games like Pokémon and Magic: The Gathering, the store is designed for community engagement with events like puzzle nights and murder mystery parties. "We want to provide a place for people who need that kind of space," Anthony explains.

Starting a business is never without its hurdles. From obtaining the right permits and funding to finding the perfect location and staffing, each of these entrepreneurs has navigated significant challenges. Yet, the shared support from the town administration and the community has played an instrumental role in their progress.

The excitement doesn't end here. Olivia Hilton envisions the program's continuation, bringing more entrepreneurs and innovative ideas into Mount Jackson. The town is committed to supporting these new businesses and ensuring their long-term success.

In closing, the Mount Jackson Five program exemplifies the power of community support in revitalizing local economies. With a collaborative spirit and a focus on sustainable growth, Mount Jackson is paving the way for a promising future. Visit these burgeoning businesses and be a part of the town's thriving community.