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Every July more than 20,000 people descend on the village of Craven for the Country Thunder music festival. Owner Troy Vollhoffer reveals how he turned the small town event into an international company that brings in millions of dollars every year. In turn, making himself a big name in Nashville.
By CBCEvery July more than 20,000 people descend on the village of Craven for the Country Thunder music festival. Owner Troy Vollhoffer reveals how he turned the small town event into an international company that brings in millions of dollars every year. In turn, making himself a big name in Nashville.