Canada has long been recognized as a global leader in attracting top talent and building economic strength through immigration. With its population on track to reach 100 million by 2100, the country is now tackling an important question: how do you ensure that growth is not just rapid, but smart and sustainable?

On this episode of Talent Wars, host Patience Fairbrother sits down with Muraly Srinarayanathas, serial entrepreneur and board member of Century Initiative, which aims to grow Canada's population responsibly to 100 million by the year 2100. Patience and Muraly explore how companies can leverage international perspectives to drive innovation, what it takes to balance population growth with housing and infrastructure needs and how to maintain public support for immigration during periods of rapid change.

They also examine the Century Initiative's framework for responsible growth, share examples of places successfully managing population expansion—from Tasmania to South Korea—and discuss what American cities and regions can learn from Canada's approach.

This conversation offers practical insights for economic developers, workforce professionals and business leaders navigating the intersection of growth strategy, immigration policy and talent attraction.