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So You Wanna Be a VP of Marketing? - Interview with Mitch Solway, Fractional CMO & VP Marketing Coach
What does it really take to go from junior marketer to marketing exec?
In this episode, Marc Bitanga and Mitch Solway pull back the curtain on what it's like to step into a VP of Marketing role—and stay there.
They talk real career paths (spoiler: there’s no one-size-fits-all), the emotional landmines most new execs stumble over, and the difference between being great at marketing and being great at leading marketing.
They also get brutally honest about:
The biggest leap in a marketing career (it’s not what you think)
Why AI isn’t a silver bullet—but you still need to know your stuff
The invisible politics and pressures that quietly kill even the best marketing plans
It’s like a behind-the-scenes tour of the exec table, with no buzzwords and no sugarcoating.
Top 3 Reasons to Listen:
You’re eyeing a VP seat—or just landed one—and want to avoid the career equivalent of stepping on a rake.
You want a candid look at what actually separates great marketers from great marketing leaders.
You’re tired of fluffy advice and want practical, battle-tested insights from people who’ve actually sat in the chair.
Resources:
Mitch Solway on LinkedIn
Marc Bitanga on LinkedIn
Are you a Marketing Director or VP of Marketing? - Then CMO Haus was made for you. It's the community of high growth marketing leaders who want to grow and succeed in their role and beyond. To learn more, visit CMOHaus.com.
Want your question to be featured on the podcast or would like to be a guest?
Visit: https://www.cmohaus.com/podcast
View all episodes
By Marc BitangaWhat does it really take to go from junior marketer to marketing exec?
In this episode, Marc Bitanga and Mitch Solway pull back the curtain on what it's like to step into a VP of Marketing role—and stay there.
They talk real career paths (spoiler: there’s no one-size-fits-all), the emotional landmines most new execs stumble over, and the difference between being great at marketing and being great at leading marketing.
They also get brutally honest about:
The biggest leap in a marketing career (it’s not what you think)
Why AI isn’t a silver bullet—but you still need to know your stuff
The invisible politics and pressures that quietly kill even the best marketing plans
It’s like a behind-the-scenes tour of the exec table, with no buzzwords and no sugarcoating.
Top 3 Reasons to Listen:
You’re eyeing a VP seat—or just landed one—and want to avoid the career equivalent of stepping on a rake.
You want a candid look at what actually separates great marketers from great marketing leaders.
You’re tired of fluffy advice and want practical, battle-tested insights from people who’ve actually sat in the chair.
Resources:
Mitch Solway on LinkedIn
Marc Bitanga on LinkedIn
Are you a Marketing Director or VP of Marketing? - Then CMO Haus was made for you. It's the community of high growth marketing leaders who want to grow and succeed in their role and beyond. To learn more, visit CMOHaus.com.
Want your question to be featured on the podcast or would like to be a guest?
Visit: https://www.cmohaus.com/podcast