Starting a business at any age is hard. Starting a business in a field that you know little about is even harder. Starting a business at 52 years old and leaving a career you love are are making good money at, is almost impossible. However, that is exactly what Alison Richardson did! She left a good career and took a swing at entrepreneurship!

When you are Alison Richardson, doing your own thing seems natural. After all, she was working with her dad on his business at 9 years old. But what isn't natural is knowing how to pivot when you suddenly lose 50% of your business.  

Alison tells us how she managed to start a business and survive almost 4 years without making a profit! And when she did, Covid hit! That and more on today's podcast!

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This show is produced by: UN/COM Media Inc.