Welcome to Social Confoes! Today's episode features an international keynote speaker, award-winning consultant, and author at The Social Media Hat, Mike Allton. With over a decade of experience in digital marketing, Mike has established a reputation for being able to explain complex topics in easy-to-understand ways. He is also the Head of Strategic Partnerships at Agorapulse, a robust social media management tool favored by agencies and social media influencers around the world. Join us as we discuss influencer marketing from both the brand and influencer's point of view.