Influence Warfare

Social Media and the Brain


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0:00 - limits of analysis of social media opinions

4:00 - limits of blind disinformation to affect the mind

8:54 - five new pillars of disinformation:

1) engage prefrontal cortex as little as possible

2) master platforms

3) exploit conspiracy-theory phenomena

4) target subconscious

5) target limbic system (especially outrage and trust)

 

 

...more
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Influence WarfareBy Howard Gambrill Clark