10.10.2009 - By Mary Fletcher Jones
Dallas Lawrence provides suggestions for how corporations, government agencies, and nonprofit organizations can use social media to build online communities of support that can be called on during a crisis. He mentions the usefulness of building positive relationships with bloggers, Twitter users, and groups of people on social networks. As chair of Levick Strategic Communications Digital Media Practice, Dallas Lawrence leads a team that provides high-profile corporate, government, and non-profit clients with effective online reputation management, crisis response and social media engagement programs.
Dallas blogs for "Bulletproof: The Blog on Crisis Communications" http://www.bulletproofblog.com.
Follow Dallas on Twitter @DallasLawrence
Produced by Mary Fletcher Jones for Conversations in Public Relations. Direction by David Hyson.