Social Media Food Conspiracies, Have you ever opened a box of cereal to find something strange in it? And no, not the secret prize at the bottom of the box. This conversation is all about the urban legends around food conspiracies. What's real and what's just a bunch of hooey. It's hard to know. Most recently the makers of Cinnamon Toast Crunch and Subway Tuna Sandwiches are defending their integrity from campaigns that began as Reddit threads and have gone viral via social media. While we're unsure of how this all plays out, we all love Subway's tuna so fight on Subway!