Social Media Mompreneur

While we're all sick of the cliches around COVID-19--"the new normal," "unprecedented times"--most cliches hold some truth. We're experiencing something that we've never had to deal with before, and for that reason, we need to learn new coping mechanisms. Today I offer some strategies that I'm using to manage my anxiety around the fear of the unknown. I guarantee you will take away at least one good thing from this episode!

This may sound “fluffy” or too emotive for a business podcast, however how you communicate with people can really make a difference for your business. For many types of businesses, there is a lot of competition and other people offering the same services; so what makes YOU different? It's how YOU interact with people! You are the face of your brand, so your communication with customers is a direct reflection of your brand. Doing this ONE thing in your communication can catapult your business and keep your customers coming back for more!

By now, it's no secret that Instagram is getting rid of "like" counts.  As with anything, there are pros and cons to this change.  In this podcast, I share my views on the change, and--more importantly--what this means for your social media strategy.

I once had a mentor who brought to light the romanticized idea of “playing business” and how this is different than actually getting your hands dirty.  We all too often fall into the 80/20 rule: 80% of our input (time, resources, effort) produces only 20% of our output, when in reality we should be focusing on the 20% that achieves 80% of our results.  Just like money, time is a limited resource that must be balanced and allocated appropriately. By incorporating these time management strategies, you can maximize your resources and work more efficiently.

Let's connect on Instagram! @socialmediamompreneur