Creativity Made Easy

Social Media Strategy for Creative Professionals feat. Johnny B | Ep 97


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Struggling to make social media work for your creative business? In this game-changing episode of Creativity Made Easy, social media expert Johnny B breaks down the essential strategies creative professionals actually need in 2025. Forget the overwhelming noise of social media 'rules' – discover which platforms truly matter for your creative work, how to create content that resonates, and why 'going viral' isn't the goal. Johnny shares practical insights on authentic engagement, including why consistency trumps follower count and how 'viral for you' is more valuable than chasing trends. Learn the truth about hashtag strategy, posting frequency, and story engagement that's specifically tailored for creative professionals. Plus, get access to our 12-Month Social Planning Outlook to implement these strategies immediately. Perfect for designers, photographers, artists, and creative business owners ready to transform their social media from overwhelming to strategic.


I help creatives know themselves, their process, & their teams more so they can create greater things together.

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Creativity Made EasyBy Dustin Pead