Today, I’m bringing you Shannon McKinstrie! She is a social media mentor, trainer, and speaker.

Shannon shares with us how she got started with her business, how she grew her client’s social media presence, and reminds us to take a break when feeling overwhelmed by social media. And lastly, what you need to have in place before you try to go viral on social media! 

Key Takeaways:

• Staying consistent with social media 
• Taking a break when you’re feeling overwhelmed
• Tips on gaining visibility online

About Shannon: 

Shannon McKinstrie, founder of Boutique Social, is a social media mentor, trainer, and speaker for business owners who want to make an impact and get big results through organic + proven social media strategies.

Shannon's passion for marketing began when she studied TV Production in high school, then majored in Communications and Marketing at Virginia Tech before heading to Atlanta after college to work at CNN Headquarters.

Boutique Social was started in 2015 as a full-service social media agency and has now evolved into a consulting agency where Shannon mentors other Social Media Managers through her Social Biz System course, 1:1 consulting services & co-founding the Social Squad Society membership.

When Shannon is not working, she's spending time with her husband and two daughters in North Carolina. On the weekends, you can usually find her exploring the newest restaurant, eating queso, and drinking a margarita!

Shannon McKinstrie is a social media mentor & strategist on a mission to eliminate the neverending content-creation guesswork and overwhelm so business owners can actually enjoy promoting their business and engaging with their audience on social platforms without burning out.

Resources Mentioned: 

Shannon’s Grow Your Gram Guide: https://shannonmckinstrie.ck.page/products/grow-your-gram-guide-2023-edition

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Connect with Shannon : 

• Instagram: https://www.instagram.com/shannonmckinstrie/
• Website: https://shannonmckinstrie.com/

Connect with Linda

• Instagram:  @lindamendible
• Podcast Instagram: @Monetizingmompreneurs
• Website: lindamendible.com

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