Predictable B2B Success

Software Development Outsourcing: How to Use Strategic Investments to Drive Growth


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In this episode of Predictable B2B Success, host Vinay Koshy sits down with Frederic Joye, the visionary co-founder of Arcanys, to delve into the intersection of human connection and strategic innovation in outsourcing. From orchestrating personal bonds with fantastic people to his strategic pivot towards meaningful investments, Frederic shares a compelling narrative of how integrating a purpose-driven culture can pave the way for predictable revenue growth and long-term innovation.

Discover how Arcanys distinguishes itself in a competitive market by fostering genuine relationships and trust with its mostly Western clientele and why aligning client culture with its own is paramount for project success. Frederic opens up about the pivotal moments that influenced a shift towards investing in high-potential startups, the criteria they use to evaluate investment opportunities, and how their involvement as shareholders can drive mutual growth.

Whether you're intrigued by the nuances of outsourcing, fascinated by the mechanics of strategic investments, or keen on understanding the metrics behind a thriving, purpose-driven company, this episode is guaranteed to captivate your interest. Join us for an insightful conversation that promises to elevate your understanding of fostering business success through human-centric approaches and strategic foresight. Tune in now!

Some areas we explore in this episode include:

  • Human Element in Outsourcing: Importance of developing positive relationships and emotions with people involved in outsourcing.
  • Strategic Investments in Startups: Arcanys's pivot towards strategic investments in startups as a more scalable business model than selling software development hours.
  • Criteria for Investment: What Arcanys looks for in startups, including late seed or pre-series A companies with good traction, revenue, and a strong technical team.
  • Personal Strength and Trust: Frederic Joye focuses on interpersonal relationships and helping people, which is key to overcoming challenges and gaining clients' trust.
  • Differentiation from Competitors: How Arcanys differentiates itself by focusing on quality over growth, serving mainly Western clients, and prioritizing relationships and trust.
  • Onboarding and Cultural Alignment: Frederic's involvement in onboarding new clients and evaluating their culture to ensure alignment with Arcanys's values.
  • Challenges in the Outsourcing Industry: Overcoming the reputation of the outsourcing industry and the significant investment needed for acquiring new clients.
  • Key Drivers of Growth: Internal growth from existing clients and returns from strategic investments made in the past contributing to the company's success.
  • Measuring Success: Metrics used by Arcanys to assess success, including client and developer satisfaction, net promoter score, and recognition as a great workplace.
  • Company Culture: Arcanys's Purpose-driven culture is focused on doing the right thing, creating a good working environment, and helping others.
  • And much, much more...


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