In this episode of Tater Talk, Mike “The Fry Guy” DeLong sits down with Ehsan, founder of Soiltech Wireless, to dig into what it really takes to build ag tech farmers can trust. 

Ehsan shares how Soiltech was created alongside farmers — not in a lab — and how the company’s Beacon technology delivers real-time data on soil moisture, weather, storage conditions, and disease risk. 

They talk about irrigation management, post-harvest protection, and why technology has to provide value year-round, not just during the growing season. 

This episode is a grounded conversation about risk, trust, and why good ag tech supports farmers’ decisions instead of trying to replace them.