In this episode, I talk about the 10-minute sell-out of Reservations for the All-new Cadillac Lyriq, introduce the 2022 Ram TRX Ignition, RED, and Longhorn Southfork Editions, and I talk a little about Establishing your personal brand.

Mike Talks Cars is a daily podcast addressing current news, quick updates on new vehicles, and something from this Automotive Trainer that you can do to take your Sales skills to the next level. New mini-episodes, like this one, will be available Monday - Friday by 1 PM Eastern time. Subscribe and join me for this quick run through the  Automotive world. I am your host, Mike Little, and have spent my career training Sales Consultants and Managers on how to create and deliver world-class Customer Experiences. You can find more from me on my website protraininggroup.ca, and on YouTube.