When was the last time you worked on getting to know your ideal client (or client avatar) on a deeper level? When was the last time you could remember who they were, how old they were, or what their kids' names are? If you're like most of my clients, you don't check in on your ideal client too often. I recommend to all my clients that you check in on your I.C.s at least once a quarter, if not more often! Episode 116 of the Moments with an MEO podcast covers two fun Ideal Client exercises I give my clients! 

In this episode, I chat about: 

• Users versus buyers, and why in some industries these may be two different people.
• The top 15+ questions you should be able to answer about your ideal client at any time.
• The T chart that I give my clients working on strengthening their social media content around the needs of their ideal client.
• Why it matters; when you're talking to everyone, you're really talking to no one.

And more!

Want to connect or ask Britt a question?
Email: [email protected]
Instagram: @new_altitudes

Check out MilSO Box here: www.milsobox.com