COVID-19 has seriously rattled the already inefficient Indonesian blue collar sector, sending unemployment levels to an eight-year high. Leading end-to-end workforce management platform MyRobin targets a 74m large blue collar market which has suffered from monthly churn of 20%. Company cofounder Siddharth Kumar believes that the company has "cracked the code," not by herding workers onto a new purpose-built app, but by meeting them on the social platforms that they already use. MyRobin is thus able to offer a massive "top-of-funnel" of 2.6m candidates to their target employers in logistics, FMCG and other verticals.

(Transkrip Bahasa Indonesia | Podcast Website)