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"Sometimes we were really close to giving up" – How founders of Petcube became Kickstarter Kings, raised $3.8M and landed their product in Best Buy
Petcube is the first ever smart camera for pet owners that lets you watch, talk to, and play with your pet remotely from a smartphone. Founders come from Kiev, Ukraine, and this is where in 2012 they came up with the idea. Soon, they decided to go for a Kickstarter campaign and moved to China to work on manufacturing. Their Kickstarter campaign just blew out, ending with impressive $250,000!
Today, they are selling in Best Buy, Nordstrom and many other retail and online stores. However, things were not always so optimistic…
What's the secret behind their great success on Kickstarter and how did they get so much press? Why did the company almost die right after the Kickstarter? How did they deal with so many pre orders? How and when did they start to get investors? When and how did they get to Y Combinator and what did YC help them with? How did they get the deal with Best Buy? What does Yaroslav think of the new competition coming in?
Listen to the interview get insights on incredible Petcube story!
You can also watch the interview at www.valleytalks.com.
A lovely shout out to our partners Runway Incubator, StyleBee and our sponsor UnStock – an on demand community and marketplace for mobile videographers!
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By Sylvia Gorajek
4.4
77 ratings
Petcube is the first ever smart camera for pet owners that lets you watch, talk to, and play with your pet remotely from a smartphone. Founders come from Kiev, Ukraine, and this is where in 2012 they came up with the idea. Soon, they decided to go for a Kickstarter campaign and moved to China to work on manufacturing. Their Kickstarter campaign just blew out, ending with impressive $250,000!
Today, they are selling in Best Buy, Nordstrom and many other retail and online stores. However, things were not always so optimistic…
What's the secret behind their great success on Kickstarter and how did they get so much press? Why did the company almost die right after the Kickstarter? How did they deal with so many pre orders? How and when did they start to get investors? When and how did they get to Y Combinator and what did YC help them with? How did they get the deal with Best Buy? What does Yaroslav think of the new competition coming in?
Listen to the interview get insights on incredible Petcube story!
You can also watch the interview at www.valleytalks.com.
A lovely shout out to our partners Runway Incubator, StyleBee and our sponsor UnStock – an on demand community and marketplace for mobile videographers!