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When we talk about rebranding it’s usually because they’ve outgrown their brand. They didn’t really think about it in the beginning and now they have a little bit more money in their pocket and they have more credibility with their community. They start wanting to have a more grown-up look, if you will.
Brands kind of go through these stages kind of like how kids do. There is an infant stage where everything is new and once we understand the bells and whistles, we kind of move on to this teenage stage.
That is where we know what’s going on a bit more. We have sustained ourselves a little bit. Then you have more long-term brands that have gone through ebbs and flows and different phases and stages of the business.
They’re kind of champs or veterans if you will. I’d like to think of branding in terms of businesses that are kind of in that newbie stage.
When we talk about branding for new businesses, one thing that happens often is that people find out that they like doing this particular type of business with this particular type of client.
So part of that rebranding is working out how to actually directly speak to those people who the client really wants.
You realize you don’t have to be kind of everything to everybody and you can actually specialize.
——————————————————————————————————
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The Pink Puzzle Incident (AKA My Bio) https://roadto3.com/the-pink-puzzle-incident/
By Julian Leahy5
3636 ratings
When we talk about rebranding it’s usually because they’ve outgrown their brand. They didn’t really think about it in the beginning and now they have a little bit more money in their pocket and they have more credibility with their community. They start wanting to have a more grown-up look, if you will.
Brands kind of go through these stages kind of like how kids do. There is an infant stage where everything is new and once we understand the bells and whistles, we kind of move on to this teenage stage.
That is where we know what’s going on a bit more. We have sustained ourselves a little bit. Then you have more long-term brands that have gone through ebbs and flows and different phases and stages of the business.
They’re kind of champs or veterans if you will. I’d like to think of branding in terms of businesses that are kind of in that newbie stage.
When we talk about branding for new businesses, one thing that happens often is that people find out that they like doing this particular type of business with this particular type of client.
So part of that rebranding is working out how to actually directly speak to those people who the client really wants.
You realize you don’t have to be kind of everything to everybody and you can actually specialize.
——————————————————————————————————
If you found this helpful, drop a comment below.
Let me know what your biggest takeaway is.
You can also give it a "thumbs up" and feel free to share it.
Are you interested in being a Learning how to build a killer sales funnel yourself?
Get Julian Leahy's #1 recommendation for starting and growing a business online: http://roadto3.com
★☆★ Subscribe to Julian's channel here
★☆★ https://roadto3.com/subscribe
Instagram: https://www.instagram.com/whenitworked
Blog: https://roadto3.com/blog/
Twitter: https://twitter.com/whenitworked
Podcast: https://whenitworked.com
Follow Road To 3 Marketing Education: https://www.facebook.com/roadto3com
Follow Julian personally https://www.facebook.com/julian.leahy.96/
★☆★ Who Is Julian Leahy? ★☆★
The Pink Puzzle Incident (AKA My Bio) https://roadto3.com/the-pink-puzzle-incident/