<p>David shares PR lessons from the Grateful Dead, how the new rules of marketing are continuing to change, and the story behind his latest book Fanocracy.</p>

David shares PR lessons from the Grateful Dead, how the new rules of marketing are continuing to change, and the story behind his latest book Fanocracy.

Sonic Logos, the Grateful Dead, and Fanocracy with David Meerman Scott

<p>Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots.&nbsp;</p>

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Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots. 

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Sonic Logos, the Grateful Dead, and Fanocracy with David Meerman Scott

Sonic Logos, the Grateful Dead, and Fanocracy with David Meerman Scott