This move comes with the Japanese giant’s aim to tap the booming content market in the South Asian nations and is currently carrying out due diligence before making an offer, stated the report.
This includes making a bid for the stake or a merger of its Indian business with Network18’s entertainment channels.
Sony is also a rising player in the OTT market with SonyLIV, which is focussing on non-conventional sports content in the Indian market.
Amidst this increasing competition, this move of Sony is seen as an attempt to capture the Indian market.
According to an ASSOCHAM-PwC joint study, the Indian OTT market will be amongst the top 10 markets globally by 2020, with an overall size standing at $823 Mn. | To read full story, visit https://startuparound.com/read/1574404205.7324119/Sony-Might-Acquire-Stake-In-Mukesh-Network18?ref=audio_experience