Listen... There are legit times to apologize. By now, you've definitely seen the memes of a current, awkward #apology that includes #infidelity admissions and a black #beanie. So let's get into why women are trusting *certain* sources for the keys to relationships. Do these influencers on Al Gore's internet really know the secrets to #relationships or have they created personas that 1) appeal to the masses but 2) are not reflected in their own lives? Hmmm... And then there are moments that the professionals agree we shouldn't apologize. We can all take this advice, rephrase that apology, and adjust accordingly to the audience. Basically, you're "sorry, not sorry". You can thank us later.