Brand and Butter

Sorting Out Your Strategy: Business vs. Brand vs. Marketing


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Business, Brand, Marketing... Ever get them confused? Let's break down the strategy types! Whether you're a startup or a seasoned pro, this episode breaks down the differences between business,  brand, and marketing strategies. Gain the clarity you need to navigate the jargon strategies so you can make smarter strategic decisions and drive your company forward.

The Brain Lab is almost here – In The Brain Lab (part 1 of 3) where we're diving into the Science of Persuasion. Think of it as your secret weapon for understanding the inner workings of your customers' minds. We going head first (ha!) into behavioural science, decoding hidden motivations and the decision-making process that shapes why people choose (or don't choose) your brand. Join The Laboratory list.

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Sign up for the Design Mind Theory Email – See how other Brands use psychology to nail their strategies.

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Brand and ButterBy Tara Ladd