If you’ve ever wanted to hear words of wisdom from a Google Adwords Guru, this is the episode for you! Learn why good keyword research is always the foundation of an effective search engine campaign and more, from episode guest Liz Gray. Listen in as Liz, provides a myriad of tip and tricks for optimizing your Google Adwords campaign so you make it to the 1st position of paid ads on the Search Networks. And who doesn’t want to be first?