Job seekers look to an average of 10 to 12 sources (Google & Inmar) and 7 to 8 reviews before they make a decision to apply (Glassdoor). No one simply just goes to a job board, LinkedIN or a referral anymore. They go to those three and about 5+ other places along the candidate journey. 

The old single source of hire or apply is actually the last source a candidate touched before appling to there job.

You have to go all in on your EVP or Employment Value Proposition. Determine what it is  your company does best and focus there and track how and where you’re communicating with that group of people.

Without tracking source of influence, you’ll never know where you really reach the total candidate pool and that includes active and passive Candidates.

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Where to find me:

LinkedIN https://www.linkedin.com/in/jgordoncollier/

Twitter - @HASHtagrecruitr

Pipleline Search Solutions https://pipelinesearchsolutions.wordpress.com/

You can also see what I’m up to on Amazon Alexa by adding the Flash Briefing “The Pipeline Search Post”