07.07.2021 - By Michelle Martínez
Our guests are Shia and Shashank Gupta, the sister and brother team behind Nazranaa, the biggest Indian bridal boutique in the country. They design and offer South Asian Wedding Wardrobes, and are sharing all you need to know. From figuring out what to wear during all the wedding festivities to navigating expectations of parents
Shia & Shashank are the leading South Asian designers in the US and they help couples look Instagram ready on their wedding day. To them, they are not just outfits but memories. The owners of Nazranaa, the biggest Indian bridal boutique in the country, are also the hosts and Executive producers of the hit reality web series, Nazranaa Diaries, which has over 14 million views. Their work has been featured in Forbes, Yahoo, South Asian Bride Magazine, Brown Girl Magazine - to name a few.
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Big Takeaways
More South Asian weddings are considered marriages of two families, and not two individuals, so there tends to be much more family involvement in every step of the wedding planning process.
South Asian couplese often to see each other in their wedding wardrobes far before the wedding day itself.
There is a lot factors like matching colors and fits that come into play. The magic, though, is still just as potent during the ceremony.
Shivangi and Shashank’s customers often leave their dresses with them for alterations and such before the big day. So there is an added element of joy and surprise when they go back to pick them up.
You don't have to go completely traditional nor "off the rack". There is so much customization that can be done.
Links We Referenced
Nazranaa Diaries Web Series on YouTube
nazranaanj.com
Nazranaa on Instagram
Nazranaa on Facebook
Nazranaa on Pinterest
Get In Touch:
The Big Wedding Planning Podcast is…
Hosted and produced by Michelle Martinez
Music by Steph Altman of Mophonics
On Instagram @thebigweddingplanningpodcast and be sure to use #planthatwedding when posting, so you can get our attention!
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